Discrete-Choice Case Studies
Discrete-choice methodology has proven itself in a range of applications, from very small organizations like Mainly Mozart to very large corporations, like national telecoms. Click on the links below to see the many ways this powerful technique can be applied.
Get Microsoft Powerpoint Viewer.
Get Adobe Reader.
See how managers can boost a market research department's productivity and take on projects thought to be impossible.
See how quantitative market analysts can do a faster, better job.
See how StatWizards helps senior executives solve some of the toughest problems they face: pricing new products, positioning against rivals, countering, tactical moves, even evaluating advertising.